Nike

Profile

WeAreVK partnered with Nike to design the launch microsite for the Pre Montreal Racer — creating a dedicated digital experience that told the story and heritage of one of Nike's most celebrated vintage-style running shoes.

Client Nike

Industry Fashion

Scope Art Direction · Web Design

Overview

Designing the Launch Microsite for the World's Leading Sports Brand

We built a microsite that did more than showcase a shoe — it told its story. Drawing from the Pre Montreal Racer's history and Nike's legacy in performance footwear, we created a focused digital experience that gave vintage running enthusiasts the depth they were looking for and gave the product the platform it deserved.