World Cup

Profile

WeAreVK partnered with NBC Universal to lead the creative for their World Cup streaming platform — designing the digital environment where millions of American viewers watched the tournament unfold, across every match and every device.

Client NBC Universal

Industry Art Direction · UX Design · UI Design · Streaming App Design

Scope Art Direction / UX / UI / Streaming App Design

Overview

Leading the Creative for NBC's World Cup Streaming Platform Experience

We designed a high-performance streaming environment built for the pace and scale of tournament football — clear navigation between simultaneous matches, real-time results, and a visual identity that matched the spectacle of the world's biggest sporting event.