Call of Duty: Black Ops 6
Client Activision x DropLab
Industry Gaming
Scope Art Direction · UX Design · Interactive Web Design · WebGL Development · Campaign Creative
Overview
Designing the Reveal Microsite for Activision's Most Anticipated Launch
We built a cryptic, immersive web experience around a 90s analog TV concept — using real-time WebGL effects to create authentic static, signal distortion, and hidden easter eggs that generated community speculation and organic reach ahead of one of gaming's biggest launches.
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